Over 25 years of experience in the development, management and realization, of multi-faceted, multi-million dollar, customer experience driven projects. Successful business owner and entrepreneur.
President, Creative Realities, LLC, 2009-2011. Joined Creative Realities to help transition the company from a digital signage integration and implementation firm to a full service digital experience design firm. Opened a NYC office, built a diverse design and brand planning staff, managed the day to day operation of the firm and the creative development and management of new business and existing projects. Clients included: Fidelity Investments, Coca Cola, Technicolor, North Shore LIJ Hospital Network.
R3 Productions, LLC, 2000 to present. Founded R3 Productions to provide branding strategy, business development, design, and production services for entertainment based products. R3 specializes in delivering memorable, repeatable guest experiences. Clients include: Fleet Bank, Science City at Union Station, Kansas City, Sesame Workshop, Dennis Publishing, RadioShack, and Herschend Family Entertainment, Warner Bros. (Wizarding World of Harry Potter.)
WestBeth Entertainment, LLC, 2001 to 2006. Joined WestBeth as a partner in 2001. WestBeth Entertainment is a theatrical production company specializing in the creation and production of innovative theatrical productions for Broadway, Off-Broadway, Regional Theater and national tours.
Co-founder of RH Productions Inc., 1997-2000. RHP, a New York City-based concept design firm, specialized in the creation and implementation of unique, fun-filled, experiential environments for retail, entertainment and institutional clients. With annual billings of $3 to $4 million, RHP provided cutting edge design solutions to a broad range of clients including: The Walt Disney Company, Universal Studios, Florida, The Venator Group, The National Museum of Industrial History, The McCourt Company, Pepsi, Jim Henson Productions and The Gap.
Vice President of Attraction Development for Universal Studios Creative 1993 to 1995. Hired, inspired and managed a team of over 100 designers and design specialists during the development of Universal’s Islands of Adventure, a multi-million dollar theme park in Orlando Florida. Managed the show development, budget and schedule for over 18 major attractions, multiple restaurants and retail stores. Worked closely with Universal Senior Management to develop the overall marketing and corporate partnership strategy for the project.
Show Producer for Walt Disney Imagineering, 1986-1993. Keeper of, and advocate for, the creative intent. Led the creative development, production and construction efforts for multi-million dollar projects from the initial story idea, through concept development and ultimately implementation. Responsible to interface with Walt Disney operations and Corporate Strategic Planning to develop the initial business plan operational and proforma assumptions of new projects. Projects included: Disney MGM Studios Florida, Disney’s Hollywood Studios at Tokyo Disneyland and Disney’s America in Haymarket, Virginia.
Productions, LLC. 5 Raynor Drive
Westhampton, NY 11977